Cookie Policy

1. Introduction

This Cookie Policy explains how LifeScribe AI Technologies Holdings LLC ("LifeScribe") uses cookies and similar tracking technologies on our Services, including www.trylifescribe.com and the LifeScribe mobile application.

For questions about our broader data practices, see our Privacy Policy at https://trylifescribe.com/policies/privacy-policy.html.

2. Technologies We Use

2.1 Cookies

Small data files stored on your device that track and store information about your interactions with the Services.

2.2 Local Storage

Technology that stores data locally on your device to support app functionality and user preferences.

2.3 Mobile SDKs

Software development kits that collect app usage data, device information, and user behavior for analytics and crash reporting.

2.4 Web Beacons and Pixels

Electronic signals used to measure advertising effectiveness and analytics, including the Meta Pixel and Google Analytics 4.

3. Categories of Tracking Technologies

3.1 Strictly Necessary

Required for the Services to function. Cannot be disabled.

• Authentication tokens and session management
• Security identifiers
• Core app functionality

3.2 Analytics and Performance

Help us understand how users interact with the Services.

• Page views and navigation patterns
• Feature usage and session duration
• Error tracking and performance metrics
• Google Analytics 4 (GA4) — analytics.google.com

3.3 Advertising Measurement

Used to measure the effectiveness of our advertising campaigns. We do not use tracking for behavioral advertising targeted at individual users.

• Meta Pixel (Pixel ID: 1448852319935659) — measures Facebook/Instagram ad performance
• Google Ads conversion tracking — measures Google ad performance
• Attribution tracking to understand which channels drive app downloads

3.4 Functionality

• User preference storage
• Accessibility settings
• Language and regional settings

4. What LifeScribe Does NOT Do

• Sell tracking data to data brokers or advertising networks
• Build behavioral profiles of individual users for sale to third parties
• Use device fingerprinting for cross-site tracking
• Participate in cross-site tracking for interest-based advertising

5. Third-Party Services

5.1 Analytics

• Google Analytics 4 (GA4) — policies.google.com/privacy

5.2 Advertising Measurement

• Meta Pixel — facebook.com/privacy
• Google Ads — policies.google.com/privacy

5.3 Platform Infrastructure

• Firebase (Google) — firebase.google.com/support/privacy
• Amazon Web Services — aws.amazon.com/privacy

These providers are contractually restricted to using data from our Services only for providing services to LifeScribe.

6. Data Retention

• Session cookies: Expire when you close the app
• Persistent cookies: Expire within 2 years
• Analytics data: Per provider retention policies (GA4 default: 14 months)
• Advertising measurement data: Up to 90 days for attribution

7. Your Choices

7.1 Mobile Settings

Limit ad tracking through device settings. iOS: Settings > Privacy & Security > Tracking. Android: Settings > Google > Ads. LifeScribe requests ATT permission on iOS per Apple guidelines.

7.2 Analytics Opt-Out

Opt out of Google Analytics: tools.google.com/dlpage/gaoptout.

7.3 Do Not Track

We do not currently respond to "Do Not Track" browser signals, as there is no consistent industry standard for how to respond.

7.4 App Store Privacy Labels

Our App Store privacy nutrition label discloses all data types collected by the app.

8. International Transfers

Tracking data may be processed in the United States and other countries by our service providers. By using the Services, you consent to these transfers.

9. Changes to This Policy

Material changes communicated via email or in-app notification.

10. Contact

• Email: hello@trylifescribe.com
• Cookie Policy URL: https://trylifescribe.com/policies/cookie-policy.html
• Privacy Policy: https://trylifescribe.com/policies/privacy-policy.html

All LifeScribe Policies